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How Restaurants Can Pivot & Thrive During This Time of Uncertainty

20/4/2020

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If you’re a restaurant owner or manager looking for guidance on how you can continue to generate revenue and repeat business during the shutdown, then I'll outline strategies you can implement right now so you can increase sales. 
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YOU MUST PIVOT: It comes as no surprise you’ve been forced to pivot in the manner you do business during this time of uncertainty. The biggest challenge restaurants are facing is how they will adapt to a ‘new way of selling’. The concern is how customers will buy from you, as you can no longer generate in-store foot traffic.

Restaurants are rushing to social media, hoping the posts they are making will make up for the lack of foot traffic. However, you’ve probably realized there has to be more effective strategies to utilize marketing channels to generate business.

In this brief read, i’ll provide strategies on how you can:
  • Increase your To-go/curbside/pick up orders.
  • Generate more delivery orders.
  • Generate online in-house orders

LOCAL VS CORPORATE & FRANCHISE RESTAURANTS


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